Nike: NKE50

The NKE50 collection was the first clothing collection from Nike created with sustainability in mind. The collection features details printed with Nike Grind, a material made out of recycled sneakers. Nike Grind has been used for over a decade as sustainable carpet padding, so we took this small detail and used it for inspiration for the props of this in-studio shoot.

The Team

Photographer: Laura Coulson

Creative Directors: Colin Cornwell and Jessica Tan

Production Team: Open Range, and too many talented people to list here