Nike: Lighter Layers

Working with Nike’s internal Styleguide team, I concepted, art directed and produced stories highlighting seasonal product. Every aspect of the images, from styling and cast to lighting and set design, was considered. The imagery is featured throughout Nike’s global digital channels, including Nike App, Email, and dotcom, as well as retail.

The Team

Photographer: Laura Coulson

Creative Directors: Colin Cornwell and Jessica Tan

Production Team: Open Range, and too many talented people to list here

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Nike SP20: New Arrivals

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Nike SP20: Fleece